A Thought for Your Fruit


Not so long ago, fruits used to be a delicacy, they still are, but in those days they weren´t as easily available as they are now. An exotic fruit from an exotic country was a dream and even if you could get it dispatched, the deliverer probably failed to retain its freshness. Fast forward to today, enter Fruit Concentrates, whatever fruit you can think of, its flavor is there in at least one or the other confectionery or drink products so widely available throughout the market.

Fruit Concentrate is a substance which has had majority of its base component (mostly water) removed. This makes it easier for transportation, as the concentrate can be reconstituted at the time of usage by the addition of solvent.Fruit concentrates are widely used in the beverage industry to make juices

World War 2 Inception

The process of concentrating orange juice was patented in 1948,originally developed to provide World War II troops with a reliable source of vitamin C.

A Global Favorite

Today sodas, soft drinks and packaged fruit juices are produced as highly concentrated syrups and later diluted with carbonated water or water depending on the product directly before consumption or bottling. Concentrated syrups are sometimes sold to the consumer directly because of their relatively low price and substantial weight savings. They are commonly used as natural sweeteners and as a sugar substitute in a variety of applications such as desserts and confectionery items. Grape and Lemon are the most loved followed by Mango and Strawberry flavors.

Reduced logistical & storage costs, large scale demand of volume from the beverages market, uses as a substitute for sugar in the bakery sector and changing consumer trends and food preferences have made fruit concentrates an irreplaceable commodity.Also, the growth in food & beverage industry as a result of health food trends has given impetus to the fruit concentrate market.

Fruit Concentrates, not Fruit

This doesn´t necessarily mean Fruit Juice Concentrate are a substitute for fresh fruits, each type of juice has its own distinct nutritional profile, and several juices also share common nutritional advantages and health benefits. Juice from concentrate though they contain the vitamins and minerals found in whole fruit and it offers nutritional value, it will always lack whole fruit’s fiber content.

The growth in population has had an incredible impact on the world food supply. The food nourishment and quality concerns have received extensive attention. Governments and private businesses alike have come a long way to achieve good standards for safe and unadulterated, nutritive food. The customer demands are met with the addition of several new flavors of fruit concentrates that are delicious, attractive, and economical.

Check out Market Data Forecast’s comprehensive reports with in-depth analysis about the Fruit Concentrate Market and a free research sample can also be availed. Stay tuned for trending news stories about the latest technologies and interesting Food & Beverages tit-bits.


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